The Business of Sports

Book details

The Business of Sports

Scott Rosner, Kenneth L. Shropshire

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Overview

Ownership -- Leagues : structure and background -- Leagues : revenue sharing and self-analysis -- Accounting, taxation, and bankruptcy -- Stadiums and arenas -- Media -- Licensed products -- Labor matters : unions -- Labor matters : athlete compensation -- Individual sports -- Start-up leagues and niche sports -- Sports franchise valuation -- Olympic sports -- History and structure -- The NCAA and conference affiliation -- Member institutions -- Gender equity -- Amateurism and reform -- Diversity -- Ethics -- Future challenges.

Details

Publisher
Jones & Bartlett Learning
Published
2004
Pages
776
Language
EN
Categories
Health & Fitness / Exercise / General, Sports & Recreation / General, Sports & Recreation / Business Aspects
ISBN-13
9780763726218

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